Terms of Service · Aura Link

These Terms govern your use of the Aura Link platform (aura-link.app), our mobile apps, the Sprig consumer brand, our APIs, and any related services (the “Service”), provided by Aura Link, Inc. (“we,” “us,” “our”).

By creating an account, accessing, or using the Service, you agree to be bound by these Terms. If you do not agree, do not use the Service. If you are using the Service on behalf of an organization, you represent that you have authority to bind that organization.

1. Eligibility

You must be at least 13 years old to use the Service. If you are under 18, you may only use the Service with the consent of a parent or legal guardian who agrees to be bound by these Terms.

The Service is not directed to children under 13, and we do not knowingly collect personal information from children under 13.

2. Your account

You are responsible for:

Providing accurate registration information
Maintaining the confidentiality of your credentials
All activity under your account
Promptly notifying us of any unauthorized access at [email protected]

We may suspend or terminate accounts that violate these Terms, are inactive for more than 24 months, or pose a security risk.

3. The Service

3.1 What Aura is

Aura is a platform that lets you create digital companions (“Auras”) with personality, memory, and connections to real-world data sources (“Senses”). Auras can converse with you, follow rules you create, and surface notifications based on connected Senses.

3.2 What Sprig is

Sprig is a planned consumer hardware product line built on the Aura platform. Sprig devices are designed as physical sensors that connect to plants and pair with an Aura companion. When you purchase Sprig hardware, additional terms in §14 apply. Sprig hardware is not yet available.

3.3 Beta and experimental features

Some features may be marked as “beta,” “experimental,” or “preview.” These features are provided as-is and may change or be removed without notice. Do not rely on beta features for production purposes.

4. User content and your Auras

4.1 Your content

“Your Content” means anything you submit to the Service: messages to your Auras, rules, custom Aura configurations, uploaded images, names you give your Auras, and so on.

You retain all ownership rights in Your Content.

4.2 License you grant us

You grant us a worldwide, non-exclusive, royalty-free license to host, process, transmit, display, and create derivative works of Your Content only for the purposes of operating, providing, and improving the Service. This license ends when you delete Your Content or your account, except for backups retained per §10 and aggregated/anonymized analytics that cannot be re-associated with you.

We will not sell Your Content. We will not use Your Content to train third-party AI models without your explicit opt-in consent.

4.3 Aura outputs

Your Auras may generate text, voice, or other outputs in response to your inputs. Aura outputs are generated by AI models and can be wrong, misleading, or offensive. Do not rely on Aura outputs for medical, legal, financial, safety-critical, or other consequential decisions.

4.4 Prohibited content

You may not submit content that:

Is illegal in your jurisdiction or the United States
Infringes intellectual property of others
Is defamatory, harassing, or threatening to a real person
Contains malware or malicious code
Sexualizes minors in any form
Is intended to deceive, defraud, or impersonate another person without consent
Attempts to extract underlying model weights, system prompts, or other intellectual property of the Service

5. Subscriptions and payment

5.1 Pricing

Current subscription tiers and prices are listed at aura-link.app/pricing. We may change prices with at least 30 days’ notice for existing subscribers; the new price applies at the start of your next billing cycle.

5.2 Free tier

We offer a free tier with limited functionality. Free-tier accounts may be suspended if abuse is detected.

5.3 Paid subscriptions

Subscriptions auto-renew at the end of each billing cycle until you cancel.
You can cancel at any time in your account settings. Your access continues through the end of the paid period.
We do not refund partial billing periods, except where required by law or in our sole discretion.
Failed payments will trigger a 7-day grace period during which we will retry the charge. After grace period expiration, your subscription downgrades to the free tier.

5.4 Taxes

You are responsible for all taxes (sales, VAT, etc.) applicable in your jurisdiction. Where required by law, we will collect and remit taxes on your behalf.

6. Third-party services and Senses

The Service connects to third-party services (“Connected Services”) such as Google Calendar, Apple Health, Strava, Spotify, weather APIs, and others. When you connect a Connected Service:

You authorize us to access your data from that Connected Service per the scopes you approve
We use that data only to power your Auras and Senses, per our Privacy Policy
The third-party’s terms and privacy policies also apply
We are not responsible for the availability, accuracy, or behavior of Connected Services
Disconnecting a Connected Service may degrade Aura functionality

7. Acceptable use

You agree not to:

Use the Service for any illegal purpose
Reverse-engineer, decompile, or attempt to extract source code, except where allowed by applicable law
Interfere with or disrupt the Service, including by making excessive automated requests
Bypass or attempt to bypass rate limits, captchas, or other security measures
Resell, sublicense, or commercially exploit the Service without our written agreement
Create accounts using false information or another person’s identity
Use the Service to build a competing product

8. Intellectual property

8.1 Our IP

The Service, including all code, designs, brand names (Aura Link, Sprig, and any future product brands), logos, and trademarks, is owned by us or licensed to us.

8.2 Feedback

If you submit suggestions, feedback, or feature requests, you grant us an unlimited, perpetual, royalty-free license to use them without obligation to compensate or credit you.

8.3 DMCA

If you believe content on the Service infringes your copyright, send a DMCA notice to [email protected] with the elements required by 17 U.S.C. § 512(c)(3).

9. Privacy

Our Privacy Policy explains how we collect, use, and share information. By using the Service, you agree to the Privacy Policy.

10. Data retention and deletion

While your account is active: we retain Your Content as long as needed to provide the Service.
When you delete Your Content: we remove it from active systems within 30 days. It may persist in encrypted backups for up to 90 additional days.
When you delete your account: we delete your Personal Information per the Privacy Policy.

11. Disclaimers

THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE.” WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, AND ACCURACY OF AURA OUTPUTS.

12. Limitation of liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW: OUR TOTAL LIABILITY ARISING OUT OF OR RELATING TO THESE TERMS OR THE SERVICE IS LIMITED TO THE GREATER OF (A) $100 USD OR (B) THE AMOUNT YOU PAID US IN THE 12 MONTHS PRECEDING THE EVENT GIVING RISE TO THE CLAIM.

WE ARE NOT LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING LOST PROFITS, LOST DATA, OR LOST GOODWILL, EVEN IF ADVISED OF THE POSSIBILITY.

13. Indemnification

You agree to indemnify and hold us harmless from claims, damages, and expenses (including reasonable attorneys’ fees) arising out of: (a) your use of the Service in violation of these Terms, (b) Your Content, (c) your violation of applicable law, or (d) your violation of a third party’s rights.

14. Sprig hardware additional terms

These additional terms apply if you purchase a Sprig hardware product, in addition to the rest of these Terms.

14.1 Pre-orders

If you place a pre-order before the product is generally available, we charge a refundable deposit at the time of pre-order, with the remainder charged before shipment. See Sprig Pre-Order Terms for details.

14.2 Hardware warranty

Sprig hardware carries a 1-year limited warranty from date of delivery, covering manufacturing defects.

14.3 Software dependency

Sprig hardware requires the Aura mobile or web application and an active internet connection to function fully. We commit to providing software support for Sprig hardware for at least 4 years from your date of purchase.

14.4 Returns

You may return undamaged Sprig hardware in its original packaging within 30 days of delivery for a full refund minus return shipping costs. See Sprig Refund Policy.

15. Termination

You may stop using the Service at any time. We may suspend or terminate your access if you violate these Terms, we are required to by law, or we discontinue the Service (with at least 90 days’ notice).

16. Dispute resolution and arbitration

Before filing any formal claim, contact us at [email protected] and allow us 30 days to resolve the dispute informally.

If we cannot resolve informally, any dispute arising out of these Terms or the Service will be resolved by binding individual arbitration under the Consumer Arbitration Rules of the American Arbitration Association, except for: (a) claims for injunctive relief, (b) small-claims court actions, and (c) intellectual property claims.

YOU AND WE EACH WAIVE THE RIGHT TO PARTICIPATE IN A CLASS ACTION OR CLASS-WIDE ARBITRATION.

You may opt out of arbitration within 30 days of accepting these Terms by emailing [email protected] with “Arbitration Opt-Out” in the subject line.

17. Changes to these Terms

We may update these Terms. If changes are material, we will notify you at least 30 days before they take effect. Continued use after the effective date means you accept them.

18. Governing law

These Terms are governed by the laws of the State of Delaware, USA, without regard to its conflict-of-laws principles.

19. Contact

Aura Link, Inc., a Delaware corporation. (Pending incorporation as of draft date.)